About Us
Our Story
Founded in 1983, Bill’s Tire & Service Inc has proudly served Colby and the surrounding communities for over four decades. What started as a small local tire shop has grown into Central Wisconsin’s largest inventory of farm tires and wheels—backed by a commitment to exceptional service, fair pricing, and strong community values.
Our Mission
Our mission is simple: provide farmers and agricultural businesses with reliable tires, wheels, and services that keep their operations running. We believe downtime is costly, and our job is to minimize it through fast response, expert technicians, and dependable products.
“The largest tire & wheel inventory in Central Wisconsin. What you need—when you need it—at the right price!”
Associations & Certifications
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Colby Chamber of Commerce member
- ANSI/AWS Certified Welders
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Tire Industry Association (TIA) Certified Technicians
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National Federation of Independent Business (NFIB)
Why Choose Bill's Tire & Service?
At Bill’s Tire & Service Inc., we pride ourselves on delivering unparalleled service and expertise in the tire industry. With a legacy dating back to 1983, we specialize in farm tires and ag wheels, ensuring that our customers receive the highest quality products and services. Our commitment to a customer-first approach means we prioritize your needs, offering reliable on-farm service across Central Wisconsin. Choose us for our extensive inventory, competitive pricing, and a team that truly understands the demands of agricultural operations.
Locally Owned & Veteran Operated
On-Farm
Service
Huge
Inventory
Competitive
Pricing
Certified
Technicians
Trusted Brands We Offer
Ready to Get Started?
Looking for farm tires, ag wheels, or on-site tire repair in Colby, WI or beyond? Visit our shop at N13271 State Highway 13 or call (715) 223-4762 for an immediate estimate. We also offer shipping throughout Wisconsin and the Midwest.